rebranding UO Ad Team’s Online Presence
Alongside art directors Sophia Fuselier and Gabe Taylor, I helped rebrand the University of Oregon’s Advertising Team style guide. We wanted the style guide to represent our spirit as a team — we wanted spunk, originality, and fun. As the art director and designer on the social media team, I then implemented this new style into our Instagram executions.
Instagram deck graphics:
Introducing Ad Team 2023
Introducing directors
Introducing the project and account managers
Introducing the media planners
Introducing the copywriters
Introducing the art directors
Introducing production
Introducing advisor Paul Swangard
Ad Team Quarterly Timeline
Alumni spotlight: Kristen Friis